Helping Shelters And Rescues Ramp Up Their Online Presence

We're proud to share with you a new initiative by Rachel Ray's Nutrish Brand dog food to help animal shelters and rescue groups better promote adoption. And our good friends at Romeo the Cat have partnered with Nutrish to make sure that this effort carries a "one-two" punch. Here's how:

Nutrish has created MyShelterSite.com to provide free, professional and SEO ready website and social media templates for rescues and shelters - what a great idea! By the way, the template is built on the WordPress platform so it's super easy, and the hosting is free, too!

Romeo

And to bolster this generous endeavor, Romeo the Cat has chimed in, as the good kitty and his staff, Caroline Golon, often do, and are not only helping to spread the word about this offer but have added to it: Romeo has assembled a team of media savvy bloggers who are on perpetual stand-by to answer questions from rescues and shelters about websites, social media and online marketing. In fact, these experts will choose one question a week to answer collectively, and publish their answer every Monday on the team's blogs. Questions should be submitted to: Caroline@romeothecat.com.

Read more about this outstanding program and its media mentors right here: www.romeothecat.com/2011/08/02/social-media-for-rescues-and-shelters/


So what can you do to help this generous campaign get the word out? Why not write a post about it on your blog, or share a link to this one. We all want to help shelters and rescues ramp up their efforts to promote their orphaned pets, and harnessing the full potential of the Internet and social media is one great way to do that.

As always, thanks for your support.

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It's National Hairball Awareness Day!

  

What an exciting day for us here at Bocci's Beefs! We're thrilled to be one of many cat lovers to participate in National Hairball Awareness Day, along with  its sponsors, FURminator, and Caroline Golon, one of the founders of BlogPaws and author of that fabulous blog, Romeo the Cat.




Why do we need a special day to raise awareness of hairballs you ask? Well, here at Bocci's Beefs, we're all about providing information to our readers about important issues involving your pets, and we know that "awareness" of an issue or potential problem is always the first step to solving that problem. It turns out that when cats self-groom, they often swallow most of that excess hair, which can compact in  kitty's stomach, forming a hairball and causing your beloved feline to regurgitate as a means to force out that hairy mass. Even more problematic is that the hairball can potentially block the passage of food in the stomach or become impacted, requiring surgical removal-yuk!

So how do we cat owners prevent this nastiness? We give our cats a little help with their grooming by frequent brushing and what we call "FURminating"-using one of FURminator's many grooming tools to remove copious amounts of kitty's excess hair. You might recall that we did a review of the FURminator for dogs, which we loved! Refresh your memory here if you so desire: boccibeefs.blogspot.com/2010/06/its-furminator-review-and-give-way.html.  


It just so happens that FURminator has recently introduced a line of its grooming products specifically for cats, and as part of our participation in this special day, we received one of these new tools as a gift. Our FURminator Deshedding Tool is a size small, with a blade designed specifically for short-haired cats like our kitty, Bella. And get this: we were also asked to make a "creature" of the excess hair we removed from our cat for inclusion on FURminator's Facebook page and... on People Magazine's pet page! Just click on these links to view all of the fantastic hairball creatures! And read People Magazine
story about this special day right here: www.peoplepets.com/news/cats/happy-national-hairball-awareness-day/1.

Here's the hairball creature we created, "Sal the Squirrel". Can you tell that Parental Unit IS NOT "crafty"?

Although we won't do a full review of this new FURminator cat deshedding tool today, suffice it to say that we think it works miracles, just like FURminator's other deshedding products.

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